For 20 years, we fused music, film, and culinary passion into unforgettable experiences. Yet, our vision was bigger—a cattle ranch born from grit and heart, a self-sustaining sanctuary raising premium beef for communities across the nation. This isn’t just ranching; it’s a movement.

Beyond the herd, we craft everyday apparel that honors the grit and spirit of small farms and the backbone of rural America. Every stitch tells a story of hard work and heritage.

We go further. Our exclusive events and private chef dinners are celebrations of farm-to-table authenticity, where every flavor speaks to a deeper connection with the land and those who tend it.

We are Luke Matthew Cattle & Co.: more than a brand. We’re building a legacy rooted in passion, perseverance, and pride that will endure for generations.